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Case Study · Design · 2025
Brand Identity
City Reliquary is a community-driven museum devoted to preserving New York City's history through everyday objects and personal collections. Unlike traditional museums that focus on grand historical narratives, City Reliquary highlights overlooked artifacts, neighborhood stories, and urban ephemera.
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Brief
Project Brief
This project begins with a compact design brief that frames the audience, the visual problem, and the mood the final system should carry.
City Reliquary is a community-driven museum devoted to preserving New York City's history through everyday objects and personal collections. Unlike traditional museums that focus on grand historical narratives, City Reliquary highlights overlooked artifacts, neighborhood stories, and urban ephemera.
Research
Research
Research gathers references, tone, and context, translating outside cues into a clearer visual direction for the project.
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Sketches
Sketches and Early Iterations
Early iterations trace the movement from rough marks to more deliberate structure, revealing what to keep and what to refine.
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Concept
Concept Development
Concept development pulls the strongest signals together into a single direction with a more resolved mood and composition.
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Details
Details and Application
Details and application place the system into its final setting, where scale, texture, and presentation give the work its finish.
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